BTS’ new pop up store ‘BTS POP-UP : MAP OF THE SOUL’ has kicked off starting from November 14 across seven countries and regions in ONLINE STORE ASIA (Indonesia, Malaysia, Philippines, Singapore, Taiwan, Thailand, Vietnam).
Big Hit IP, an independent corporation that leads Big Hit Entertainment’s IP business, previously operated a new form of experiential space complex under the name ‘BTS POP-UP : HOUSE OF BTS’ in October 2019. This time, the new pop-up store that draws concepts from BTS’ fourth studio album MAP OF THE SOUL : 7 released in February arrived right at the fans’ doorsteps.
The BTS POP-UP : MAP OF THE SOUL ONLINE STORE ASIA has opened on November 14th on the exclusive website called morningKall (2020btspopupasia.morningkall.com) and it is running successfully. // Continue to the full article